Different Businesses, Same Objective
Everyone who comes onboard the Google Adwords platform has the same objective.
It is not just a 1 time setup and you’ll forever be on the 1st page. It requires daily monitoring and constant optimisation.
Appear on 1st page for searches
Some factors are page SEO, page relevance, bidding, auction, budget, etc.. Have you fulfilled all of it?
sales starts streaming in within the 1st week
How come on page 1 but no sales? Well, are the searches relevant to your business? does the Ad funnel to conversions?
comparing yourself to your competitor
My competitor keeps appearing in searches. Their sales is good, how come mine isn’t working?