One of the many advantages of Facebook Advertising is that Instagram Advertising runs directly from Facebook’s advertising platform. An advertiser can choose to run Instagram Stories Advertisements, Carousell Format Advertisements, Video Format Advertisements and of course Image Format Advertisements on Instagram. These functions can be fully utilised to ensure that the advertisement reaches different users with different preferred source of engagement.
Instagram is known to be a highly successful platforms for businesses in the Food and Beverage industry and the Health, Beauty and Fitness industries. If your business belongs to any one of these industries, you must look into using Instagram to grow your business.